Intelligent Health.tech Issue 19 | Page 61

AS A SCIENTIST BY TRAINING , I LIKE DATA AND NATURALLY TAKE AN EVIDENCE-BASED APPROACH TO MOST THINGS WHICH HAS ENDED UP BEING ONE OF OUR CORE VALUES AT IMPROVEWELL .
U N D E R T H E M I C R O S C O P E
In what ways do you think your leadership style has contributed to the growth and success of ImproveWell , particularly in expanding its operations both in the UK and internationally ?
I describe myself as someone with a Communications background . From my early days at FTI Consulting , implementing financial communications and PR strategies for biotechnology clients , to my in-house roles as Director of Corporate Affairs or Director of Investor Relations , strong communication with different audiences has been essential . For ImproveWell , I make sure that the expectations are clear – my team has annual , quarterly and monthly objectives . We are very open and transparent about what is working well and where we can improve – which is the essence of ImproveWell . We have a strong focus on clear communications and expectation management across our entire business , which ultimately means our customers are set up for success throughout their programmes .
Can you elaborate on how you actively contribute to fostering innovation and entrepreneurship , such as through your mentorship of other women in business and your talks to MBA students ?
My co-founder , Dr Na ’ eem Ahmed and I met at secondary school and we are both champions of education and continued professional development . Wherever possible , I will always offer my time to students and am privileged to have been asked by UCL ’ s Global Business School for Health and the Dragon ’ s Heart Institute ’ s Climb Leadership programme in Wales to share my experiences . I am usually mentoring a founder / founding team on a one-to-one basis every month which is very satisfying , particularly those at the start of their entrepreneurial journeys – I have been

AS A SCIENTIST BY TRAINING , I LIKE DATA AND NATURALLY TAKE AN EVIDENCE-BASED APPROACH TO MOST THINGS WHICH HAS ENDED UP BEING ONE OF OUR CORE VALUES AT IMPROVEWELL .

in their shoes and I know how hard it is . They have all the answers , sometimes they just need help to prioritise the 20 different plates that they are spinning .
How do you envision the future of the broader HealthTech industry evolving and how does ImproveWell aim to position itself to thrive amidst these changes ?
It ’ s tough to predict what the future holds for HealthTech when your customers are healthcare systems and organisations that are under enormous pressure , but I expect any major system change will be slow . I hope that healthcare becomes more proactive over the next decade in using HealthTech for quality improvement , seeing the workforce as a smoke detector , spotting issues and tackling them before they go wrong . ImproveWell is a tailored , bespoke offering , which means we have and will continue to adapt easily , putting us in a strong position to thrive amidst whatever the future holds . �
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