Intelligent Health.tech Issue 24 | Page 25

E D I T O R ' S Q U E S T I O N j

Jason Alan Snyder , Advisor , Inventor and Founder at SuperTruth
The HealthTech sector sits at a crucial crossroads . On one side , we have a wave of innovation promising to reshape healthcare delivery in previously unimaginable ways . Conversely , the harsh reality is that profitability is often prioritised over equitable access . For many companies , the gravitational pull of profit remains strong . It ’ s not inherently wrong for businesses to seek a return on their investments . Still , lower-income populations inevitably get left behind when market forces drive health primarily toward those already wellserved – those with insurance , financial resources and digital connectivity . We need a balance that combines the advancement of technology with the broader mission of serving everyone , regardless of socioeconomic status .
To what extent is the rise of HealthTech truly bridging the healthcare gap for lower-income populations ?
To what extent is the rise of HealthTech truly bridging the healthcare gap for lower-income populations , and how much of it is being driven by market forces that prioritise profitability over equitable access ? I ask three experts for their thoughts on the morality and true intentions of the industry .
The transformative potential of HealthTech to bridge healthcare gaps is clear , yet that potential still needs to be fully realised . Yes , telemedicine has extended access to underserved communities , and AI-driven diagnostics are streamlining care , but the infrastructure required to make these tools genuinely effective isn ’ t reaching everyone . The ‘ digital divide ’ continues to be a significant barrier – particularly for lower-income populations who may not have the reliable Internet or devices necessary to engage with these platforms . So , while the technology exists to close gaps , the deployment is often uneven , and without targeted efforts to democratise access , we risk reinforcing the disparities HealthTech should be eliminating .
How much of it is driven by market forces that prioritise profitability over equitable access ?
There ’ s no denying that market forces are a significant driver in the HealthTech ecosystem . Profitability attracts investment , which fuels
Jason Alan Snyder , Advisor , Inventor and Founder at SuperTruth
innovation – but it also directs that innovation towards areas with the highest potential for financial return . This means that much of the focus has been on affluent , insured markets rather than creating solutions serving all demographics . However , some pioneering efforts prove it ’ s possible to build profitable models around equitable access , significantly when technology can drive down costs at scale . The future of HealthTech shouldn ’ t just be about the next breakthrough ; it should be about breakthroughs that reach everyone , regardless of their ZIP code or income bracket . We must shift how we define success in this space – where financial gain and social impact are not mutually exclusive but intentionally joined .

IS HEALTHTECH PRIORITISING PROFITABILITY OVER EQUITABLE ACCESS ?

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