Over the past year , the DSA has driven critical conversations about the dangers young people face online via its Safe + Sound campaign in collaboration with Nicklaus Children ’ s Hospital , including screen addiction , cyberbullying , sextortion and exposure to harmful content . The need for action has never been greater :

• 1 in 4 children encounters mental health challenges linked to social media use

• 59 % of teens report experiencing cyberbullying , with long-term impacts on mental health

• Two thirds of parents express concerns about their children ’ s screen time habits

Dr Marisa Azaret , Co-chair of the DSA Advisory Board and Director of Clinical Psychology at Nicklaus Children ’ s Hospital , emphasised the urgency of the initiative . “ The digital world offers remarkable opportunities but comes with equally significant risks for young people . This Alliance is a platform to champion change , create awareness , and provide solutions and resources that protect our children ’ s emotional and psychological well-being .”

Introducing the Digital Safety Virtual Assistant

As part of its ongoing commitment to empower families , the DSA is launching the Digital Safety Virtual Assistant , a free and accessible resource that provides instant , evidence-based advice to parents on managing digital safety issues . From setting age-appropriate device boundaries to identifying the signs of cyberbullying , the chatbot offers parents practical guidance and support – anytime , anywhere .

“ This Virtual Assistant is a game-changer for parents who need immediate , reliable resources and guidance to navigate the complex challenges of the digital world ,” said

Lee Phillips , Co-founder of the Digital Safety Alliance and CEO of digital health firm Bluedoor Group . “ By combining cutting-edge technology with expert insights , we are giving families a powerful , evidence-based tool to protect their children while fostering healthy digital habits .”

Reflecting on year one

Since its launch in January 2024 , the DSA has made significant strides in creating a safer digital environment for families :

• Launched the Safe + Sound Campaign in collaboration with Nicklaus Children ’ s Hospital – a comprehensive programme designed for paediatric hospitals and health systems offering free resources for parents , educators and caregivers on age-appropriate technology use .

• Partnered with schools through initiatives like iNvicta for Kids , an interactive digital safety certification programme .

• Convened leaders across healthcare , education and technology to advocate for stronger digital safeguards and industry standards .

Looking ahead

Cindy Hallberlin , Co-chair of the Digital Safety Alliance and Chief Collaboration Officer at the non-profit Digital Health Institute for Transformation , outlines the DSA ’ s plans for the coming year : “ In 2025 , the DSA aims to expand its impact through community and corporate partnerships , advocacy efforts , research and innovative programmes that address emerging digital challenges . Key initiatives include integrating the latest research into youth-focused campaigns and leveraging technology to provide real-time digital safety guidance .” �

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