Research has found that VR training has a knowledge retention rate of 75 %, which is higher compared to traditional learning methods , including lectures , reading and audio-visual learning . This is due to VR ’ s ability to provide immersive and experiential learning environments that engage multiple senses and emotions .

The technology allows Mentor Group to create fully immersive virtual environments , allowing users to explore and interact with relatable sales scenarios by using either Mentor Groupowned wearable headsets or the client ’ s own headsets or other compatible devices such as a desktop or laptop .

Businesses who adopt the VR training tool from Mentor Group will receive bespoke programmes that are individually tailored to address their needs . Scenarios , roleplaying activities and problem-solving tasks can be undertaken by the user in a risk-free environment , allowing them to practice skills and techniques outside of their standard client-facing situations .

Additionally , the VR solution can be delivered in 29 languages . It can also host synthetic media videos , an umbrella term for AI-generated video content , to help onboard newcomers to the solution , and scenarios can be ‘ gamified ’ to provide more impact within the training .

James Barton , Chief Solutions Officer , at Mentor Group , said : “ It ’ s unsurprising to see that companies who have implemented VR technology are seeing the benefits meet or exceed their expectations .”

He adds : “ This innovative technology enhances the sales process , delivering a more engaging and immersive experience for sellers . At Mentor Group , we are driven by our desire to empower what we call ‘ sustainable selling ’. Using our VR solution , we can build real customer scenarios for our clients , helping them achieve consistent and sustained revenue performance and ROI .”

Lisa Ojomoh , Interim Chief Revenue Officer at Mentor Group , said : “ We ’ re witnessing real-world use cases of this technology empowering sales professionals to sell better and more sustainably . For highly regulated industries like healthcare and pharma , VR training can bolster sales performance by simulating realistic scenarios and ensuring compliance with regulations , reducing the risk of non-compliance .”

She adds : “ For those who sell and operate in these sectors , VR is becoming an essential tool in their sales toolkit , equipping them with the necessary skills to succeed in their careers , helping to drive the revenue performance of their organisations forward .”

For more information on VR sales training and the benefits it can bring your business , visit here . �

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